Batman Begins is filled with all kinds of great one-liners we can learn from. Here is one of my favorites I think we all need to adhere to more.  Here’s my story.

In this episode I talk about

  • Panic on the Airplane
  • Batman Begins
  • Always Look Around


Blue Ocean Strategy


Good Morning, everyone. Welcome to the Path to 1 Million. This is going to be episode 151.

So the airplane that I’m on is flying into the LA area. We’re still over Nevada and without much of a warning, we start hitting a ton of turbulence. Now, it’s probably safe to say that since I started flying on airplanes in my mid twenties that I have been literally on hundreds of flights. When we hit this turbulence, I remember that, you know, I felt turbulence before. It’s not a very big deal. I’m not worried about it. The only time that I got worried about it was when the pilot came on the speakers. Then he goes, “Flight Attendants, you need to take your seats.” And it’s not only what he said, but he was how he said it, because I knew that we were going to be in for a very bumpy ride. And I would have to say maybe in the grand scheme of things, out of the few hundred flights that I’ve been on, that this was probably, I would rank it easily in the top three flights that have experienced like really bad turbulence.

And the plane was buffeting everywhere going up and down. I could actually feel my legs like pressing against the seatbelt that was in front of me. That was you know, holding me my seat. And of course the flight attendants are coming on the speakers telling everybody to get their seats and put their seatbelts on. And it was just buffeting and buffeting like crazy. But the pilot warning in and of itself, made me think, okay, this is, this is gonna, we’re gonna be in for a little bit of a bumpy ride. In the midst of all this, as we’re getting buffeted all over, somebody leans up and they hit the flight attendant call button.


And I remember thinking to myself, I can’t believe this. Here we are, we’re on this aircraft. We are being buffeted like crazy, bouncing all over the place. The pilot has come on and told the flight attendants you need to, you know, take your seats and somebody reaches up and hits the call button. Right. And I just remember thinking to myself that these people, are they even aware of what’s going on right now with what’s happening? And I started to thinking back to that movie, “Batman Begins”. I love Batman Begins because there are so many, there’s so many like one liners in that movie that are absolutely so true. You could tell that Christopher Nolan spent a lot of time really working on that script. One of the scenes that was in there when, when Bruce Wayne is in training to become Batman, there’s a scene where he’s having a sword fight with Ducard. And they’re on this frozen lake and they’re having the sword fight.

And of course the ice is cracking. So he not only has to be aware of the sword fight and you know, the swords flying around and trying to protect himself from getting hit, but he also has to be aware of where he’s stepping. Because if he steps wrong, he’s going to go through the ice and into the freezing water and do concept something to him that I thought was like really cool. Like when I first heard it, it like really hit me, but do concerts, always mind your surroundings, right? It’s always bigger than you. There’s always this bigger, there’s always this bigger area than it’s just you. And some people just seem to be focused only on them and their immediate needs without taking a look around them to see what’s going on. And I think that’s important and it’s something that I fight. I’m periodically on occasion where I get so involved with what I’m working with that I don’t take the second to actually detach myself from what I’m working on and take a look around and say, “Okay, am I missing something?

You know, is there something bigger that’s going on here or is there an opportunity that I missing to either, you know, get my work done quicker or to get it done more efficiently or to have a bigger impact? And I think this is one of the reasons why that I spend so much time with my head inside of books because I’m trying to get exposed all the time to new ideas and how people are trying to solve the problems that they have either with their business or with themselves personally or perhaps in their professional career. But I’m all the time taking a look at what different people are doing to solve basically the same problems that I’m having. And it may not be exactly the same, but it’s actually very close. And one of the books that I found that does a real good job of talking about this is actually called “Blue Ocean Strategy”.

And if you haven’t had an opportunity to read it, I would highly recommend putting that on your reading list. But they actually talk about in how they’ve kind of put together the system where if you’re facing a challenge or if you’re facing a problem, how can you look to adjacent verticals? How can you look to adjacent industries for the answer to your question about how you can move yourself forward and how you can get a bigger into into what it is that you’re doing. And one of the things that he did a handful of years ago when I joined this, you know, online group of, you know, ragtag entrepreneurs, but the, one of the things that we focused on was how do you create relationships at scale? How do you build relationships with a lot of people rather than do it one on one, which isn’t very efficient. But how can you do it at scale?

And so this obviously led us to look at these people who had mass audiences, people like Gary Vaynerchuk, excuse me. People like Rush Limbaugh, studying how people communicate like President Obama and how he sends out his email blast and the, and, and the stories that he’s telling and the stories that he’s sharing and studying all this. And how did these people get all of this, you know, all this audience size. But it, it’s important to understand that it’s more than just you inside of your, inside of your environment. And like I said before, this is something that I fought with my life in that it’s so easy to get stuck into my own little world that every now and then I have to like actually remind myself, I have to do a pattern interrupt, and I have to say, okay, I need to detach myself from the situation and look around, you know, what’s going on around me?

You know, what am I missing from my own little world? Right? And you know, to coin that phrase from Ducard, “Always mind your surroundings.” Now, of course when we’re on this airplane and the airplane is buffeting around like crazy and the person hits that call button, the flight attendant comes on and you could hear in her voice that she’s a little bit annoyed and she says, “Hey, whoever’s in row 15 and turned on your flight attendant call button, unless it is a matter of life or death, we have to stay in our seats because the pilot told us so. So if it is a matter of life and death, leave your light on. If not, turn it off.” And the hand reached up and turned off the flight attendant call sign. So are the flight attendants call button? So anyways, couldn’t have been that dramatic because we soon cleared we soon cleared the turbulence. And the pilot came on and said, okay, we should have smooth sailing on the rest of the way into LAX. And the person’s hands never did go back up and hit that call button. So maybe they were intimidated. Maybe they just had a piece of trash they wanted to throw away. Who knows? But it’s just, you know, one of those things. Always mind your surroundings. So anyways, just wanted to share that story with you. I hope you’re doing well on this Thursday and I look forward to coming back tomorrow and sharing another story with you at that time. Make it a great day and I will see you then.